I love photography. However, my career path started in a different direction, which actually helped me be a better photographer.
I started my career as an art director with ad agencies and Fortune 500 corporations. I’ve art directed many photo shoots with nationally-recognized photographers, concepting the idea, then supervising the photographer to capture the image consisting of products, fashion and editorial imagery.
Photography can be expensive.
Clients like to save money.
Often, to protect the budget, I would take the photo and build it into something that would be cost-prohibitive, or even impossible, to create in-camera.
I’ve taken that experience and put it behind the lens.
While I love doing traditional photography, what separates me from other photographers is what happens after the image is captured.
I love the craft of capturing an image that jumps off the page and excites the client. Along with that, the experience of capturing a moment, frozen in time, that tells a story.
What types of shoots have you done and how did you make them special?
I've shot vinyl siding and made it look like art. Food that might not make you hungry, but appreciate the passion that went into it. Architectural real-estate photos that emphasize design and capture the imagination. Formal and casual portraits that capture the personality of the subject.
Good grief! I just threw any modesty that I had out the window!
Awards, honors, and recognitions received
Art direction for advertising:
Clio Addys Emmy Wikkipedia for Domino's Pizza Noid campaign (USA) Caddy award (Detroit) NY Festival of Advertising Communication Arts Magazine Advertising Annual
Photography - Just starting!
A fun fact about this photographer
I’ve been in many juried exhibitions for fine art, such as the British Print Biennial. I’m an avid movie buff, and have a wicked sense of humor.